With Cyara, complex test scenarios can be performed by placing simulated phone calls, emails, web, chat, and SMS interactions into a customer’s environment, where they appear to be “live” customer interactions. Agents can also be simulated, adding to the depth and breadth of the testing process. Cyara allows the volume and complexity of these transactions to be increased, which highlights issues that negatively affect the customer experience. Through connecting design to assurance, the Cyara Platform also accelerates CX development and ensures quality.